...By auctioning off a playbook on how to acquire niche subreddits for $0. The winning bid was $777. It could have been higher, but I ran the auction on a Saturday. So when I followed up with top bidders on Sunday to let them know we were closing soon, half of them were out with family. And I also forgot to mention the timezone in some of my follow-ups. Just said "closing at 1 AM." One bidder really wanted to win but missed it because of my vague timing. So I reached out to the winner and asked if I could offer the same thing to other top bidders. In exchange, he'd get something exclusive that nobody else would get. He was kind enough to agree. Sold it to 2 more people at the winning bid price. Then I followed up with everyone else who bid and made them a 3-tier offer. Most people grabbed the replay of my call with the winner. A couple picked the higher tier. Total: $6,462. More important than the money, the market told me what it's willing to pay for this offer right now.…