A popular home insurer in California is hiking rates for homeowners this fall. Farmers Insurance Group, known for its “We are Farmers” jingle with actor JK Simmons, will raise rates by 1.5% at the next renewal date in September. The change will affect the insurers’ nearly 915,000 homeowners , according to a filing with the California Department of Insurance. Customers may see differing changes, with some seeing higher rate hikes or others potentially seeing their rates decrease. Farmers Insurance will raise rates by 1.5% in September. Getty Images The change will affect the insurers’ nearly 915,000 homeowners. Araki Illustrations – stock.adobe.com It was the companies’ first filing under a new set of regulatory reforms called the Sustainable Insurance Strategy, which alters how companies price wildfire risk. Farmers initially tried for a 6.9% hike, but regulators reduced it to 1.5%. The company began capping the number of new policies it wrote in California in 2023.…