I Spent Time Analysing Digital Marketing Demo Classes — Here Is What I Found At some point in the last few years, the digital marketing education market in India went from a niche offering to something that feels like an industry of its own. There are hundreds of institutes. Fees range from ₹25,000 to ₹80,000. Every institute claims 95%+ placement, industry-expert trainers, and hands-on training with real tools. As someone with an analytical bent, this situation raises an obvious question: how do you actually tell them apart? Not by reading brochures. Not by comparing module lists. The signal-to-noise ratio in marketing materials is essentially zero. It turns out the most reliable signal comes from a source most students undervalue: the demo class. Here is the framework I would apply if I were evaluating these institutes the way I would evaluate any other system — by looking for observable, verifiable outputs rather than stated claims.…