Managing Your Social Network: Top Tools You Should Use After having my kids I took a step away from social media except for posting adorable pics of my kids on Facebook. That's about all I had time for - so I thought. My thought process was driven by a severe lack of sleep (which still exists) and a desire to focus on my core tasks which included leading my team. Here's the problem: my role is all about helping out customers and providing the best customer experience possible. In addition, establishing relationships on Twitter, Facebook and LinkedIn doesn't mean just setting them up and letting them languish. You can do this but when you need these people, don't expect them to respond. Like any relationship, you need to nurture your social network. This doesn't mean connecting with everyone but there are some tools I've started to use that are easy to use and can quickly turn you into a social media rock star.…