Genuinely curious. I went through a painful 3-month process of figuring out what AI actually helps with vs. what's hype.

What I found it's genuinely useful for: proposals, client emails, research briefs, first drafts (with the right technique), admin docs, QA passes before sending.

What it's NOT useful for out of the box: anything where you just type a vague request and expect a usable result. The gap between a bad prompt and a good prompt is enormous.

The voice matching issue was the biggest one for me, until I figured out how to feed it writing samples and get it to replicate my style, everything it produced sounded corporate and flat.

What's your experience been? What have you actually got working?