When the crew of Artemis II splashed down off the coast of San Diego on April 10, it marked the success of an ambitious effort to lay the groundwork for discoveries and possibilities for humans far beyond today. The crew’s mission was to verify modern human capabilities in deep space and pave the way for long-term exploration and science on the lunar surface. Today at B2B Summit North America , we are launching our own mission, based on our latest research about the newest frontier in B2B: the go-to-market (GTM) singularity. Our mission? T o equip companies to navigate the GTM singularity and pave the way for long-term growth and success in a dynamic, AI-powered buying landscape. While it may not be as captivating as astronauts and space travel, it is just as critical to the future viability of B2B companies navigating this new world. Houston, We Have A Problem How did we get here?…