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Two Museums Take on Performative Masculinity, Looksmaxxing, and Incels

ARTnews.com·Eugenie Brinkema·20 days ago
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The title is a ploy and the Stedelijk knows it. “ Beyond the Manosphere: Masculinities Today” is a clickbait thirst-trap trend-driven symptom of everything wrong with museums entering the attention-economy game. The veneer of urgency and cultural relevance feels forced and already dated. It’s the tweedy teacher saying “No cap” two years too late—while also using it slightly wrong. I believe the kids call this “cringe.” And the institution is aware of this, which is why it quickly attempts to get past its own title. Rein Wolfs and Gianni Jetzer, the twin helms of the Stedelijk and Kunstmuseum St.…

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