Nearly half of all UK homes listed for sale in the past three years have failed to find a buyer, new research indicates. A survey of over 2,000 people who put their property on the market found that 44 per cent did not sell. Among those whose homes remained unsold, more than a third (34 per cent) later admitted their initial asking price was too ambitious, despite believing it fair at the time. Even for successful sales, over half (53 per cent) of sellers were forced to reduce their asking price to secure a buyer. Property website Zoopla ’s own data supports this trend, indicating that the average home sold for 3.5 per cent below its asking price in the first quarter of 2026, equating to a reduction of £18,800 from the original advertised amount. The study, conducted by Mortar Research in March, also highlighted common seller mistakes. More than six in 10 (61 per cent) viewed other properties before obtaining a valuation for their own home.…