I deployed a contact form that last month that, in my opinion, was well executed. It had all the right semantics, seamless validation, and great keyboard support. You know, all of the features you’d want in your portfolio. But… a mere two weeks after deployment, my client called. We lost a referral because it was sitting in your inbox over the weekend. The form worked perfectly. The workflow didn’t. ### The Problem Nobody Talks About That gap between “the form works” and “the business works” is something we don’t really tend to discuss much as front-enders. We focus a great deal on user experience, validation methods, and accessibility, yet we overlook what the data does once it leaves our control. That is exactly where things start to fall apart in the real world. Here’s what I learned from that experience that would have made for a much better form component.…