Menu

Qualcomm picks bad time to pitch a $300 laptop platform
📰
0

Qualcomm picks bad time to pitch a $300 laptop platform

www.theregister.com - Articles·Qualcomm picks bad time to pitch a $300 laptop platform·4 days ago
#3tL03vCB
Reading 0:00
15s threshold

Chip giant Qualcomm is launching new Snapdragon silicon aimed at entry-level laptops, right in the midst of a memory supply crunch that will make it very difficult for any vendors to hit the target $300 starting price. The San Diego-based biz is adding to its line-up of Arm-based system-on-chip (SoC) processors with the Snapdragon C platform. This is designed to power entry-tier laptops targeting buyers such as students, families, and small businesses, with a starting price stated as "about $300 or so." Qualcomm started its push into the Windows laptop market a couple of years ago, with its Snapdragon X Elite and Snapdragon X Plus chips. Many of these were priced around $600. It was aided by Microsoft, which was trying to promote the "Copilot+ PC" brand for Windows 11 systems that feature a built-in neural processor (NPU) for AI tasks. The firm unveiled new additions, the Snapdragon X2 Plus chips for budget and mainstream systems, at the CES trade show earlier this year.…

Continue reading — create a free account

Join HashtagPLUS to read full articles, follow hashtags, vote, and join the conversation.

Read More