You write the perfect email. The copy is flawless. But nobody opens it. Why? Your subject line sucks. A weak subject line is like a store with a dirty window — people walk past without looking inside. I've tested hundreds of email subject lines for coaches and consultants. Here are the ones that actually work. Why Most Subject Lines Fail Most coaches use generic openers: "Quick question" "Thought of you" "Check this out" These get 5-15% open rates. Boring. Unmemorable. Lost in the inbox. The best subject lines do one thing: They create curiosity without being clickbait. The 7 Formulas That Actually Convert Formula 1: The Question Why it works: Opens with curiosity. The brain naturally wants to answer.…