run a small home goods shop, about 3200 people on our email list built over 5 years from in-store signups. for years a "20% off this weekend" email would fill the saturday. since december, crickets. opens dropped by more than half. products are the same. prices fine. the regulars still come in and chat, so they havent left. theyre just not seeing the emails, or theyre landing somewhere i cant see. heres what i tried. resent to non-openers, nothing. asked three regulars and all three said they hadnt gotten an email "in a while," and one found a pile of them in spam. so theyre getting filtered now when they werent before. somebody mentioned google changed something for bulk senders at the end of last year but that went over my head. i do everything myself, so i need email thats genuinely a tool that saves time, not another full time job to babysit.…