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It is time for our industry to pause and take a moment to think: as technology finds its way into our daily existence in new and previously unimagined ways, we need to learn about those who are threatened by it. Empathy is not a buzzword but something to be practiced. Let’s start by not raging on our Facebook feeds but, instead, taking a trip to parts of America where five-dollar lattes and freshly pressed juices are not perks but a reminder of haves and have-nots. Otherwise, come 2020, Silicon Valley will have become an even bigger villain in the popular imagination, much like its East Coast counterpart, Wall Street.
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